Hawg Wired Hires Motorcycle Industry Veteran Kurt Peterson As VP Of Sales & Marketing

Peterson’s initial focus will be on Dealer Sales and Distribution Networks Globally as well as Media Relations, Advertising, Event and Market Presence and Market Research. Peterson brings with him over 18 years of experience and education in the industry. A U.S. Army Veteran, Peterson has built a successful career in sales, marketing, customer support and relationship management within the v‐twin industry. His resume’ includes positions with Custom Chrome International as Media & Events Manager and Midwest Regional Sales Representative, S&S Cycle, Inc as Senior Sales Executive and Customer Support Manager, American IronHorse Motorcycles as Dealer Development & Events Manager, Drag Specialties as Sales Representative and Events Manager as well as extensive Dealership experience in the Minneapolis / St. Paul area.

Hawg Wired, Inc., a Silicon Valley based company, designs, manufactures, and markets industry leading high performance audio equipment and electronics for the Harley‐Davidson touring market. Incorporated in 2003, the company forged the now high demand audio market with its flagship U.S. made digital amplifier and high performance speakers. Offering a large selection of complete systems, an extensive line of installation accessories, and products that cover almost 2 decades of touring models.

Peterson is an avid v‐twin enthusiast and has designed and built several “one off” custom motorcycles throughout his career. In 2008, Peterson, the Customer Support Manager at S&S Cycle, Inc. was asked to complete and display his latest one off motorcycle design “Lil’ Evil” as one of the builders participating in the S&S Cycle, Inc. 50th Anniversary Celebration. That same year he was invited to compete as a competitor in the AMD Official World Championship of Custom Bike Building in Sturgis with that same bike. Peterson is also an avid AHDRA member and Drag Racer who still competes in the Street Pro Class on a limited basis.

13 Responses to “Hawg Wired Hires Motorcycle Industry Veteran Kurt Peterson As VP Of Sales & Marketing”

  1. 1 john Oct 25th, 2011 at 10:43 am

    awsome good to hear a great guy and a great company both will do well look for better stuff to come from them

  2. 2 izadore007 Oct 25th, 2011 at 10:59 am

    looks like a bunch of credentials for a mediocre position with a Company that can’t afford to pay Peterson what he he is worth. So the details of the salary is a little less salary and an over ride on the extra sales that he promises to bring in the form of more Business. That’s what most People have to do to get a Job today. Negotiate and earn your salary on what you bring in in the future. Not to many are able to get credit on your past merits. Everyone wants what good you can do for someone today!!!!!!!!

  3. 3 1550tc Oct 25th, 2011 at 11:14 am

    Good to see these ole s & s guys finding new jobs in the industry

  4. 4 Scott Sjovall Oct 25th, 2011 at 11:53 am

    Congrats Kurt! I wish you the best with your new position.

  5. 5 fuji Oct 25th, 2011 at 5:13 pm

    izadore007 ,

    Why did you choose Mr Peterson vent your frustration.

    The real issue is not Mr Peterson but yourself. Frustration, jealousy ?

    We should all be so fortunate to be like you. Not !

  6. 6 Rebecca Oct 26th, 2011 at 1:26 pm

    Good luck Kurt! Much success

  7. 7 art Oct 26th, 2011 at 6:29 pm

    Hey Kurt

    Hope all goes well

    Art – K.L. & Q.T.

  8. 8 krugger Oct 27th, 2011 at 2:26 pm

    Congrats Kurt !! I wishe you the best!!

  9. 9 Sam Oct 28th, 2011 at 11:39 am

    Congrats Kurt!! Wishing all the best my friend..
    See you on the road 🙂


  10. 10 FHP Scott Oct 31st, 2011 at 6:59 am

    Congrats…..Kurt…rock on….

  11. 11 Harlan Oct 31st, 2011 at 8:25 pm

    Best of luck to you Kurt and Hawg Wired.Great products and Super Great people all the way around!

  1. 1 Hawg Wired Hires Motorcycle Industry Veteran Kurt Peterson As VP Of Sales & Marketing | ProRidersMarketing Pingback on Oct 26th, 2011 at 6:36 am
  2. 2 Aeromach motorcycle | Jfndesign Pingback on Oct 26th, 2011 at 10:00 pm
Comments are currently closed.
Cyril Huze